Case Analysis: Tescos Steering Wheel

Case Analysis: Tescos Steering Wheel In early 90s Tesco faced a stiff competition from various other retailers in the industry and thus its revenues showed a downfall. At that point Tesco could not differentiate itself from the other  competitors. Later under the leadership of then CEO Ian Mac Laurin it went through an image makeover, and acquired other retailing outlets like William Low; with which it reached just up to the sustenance mark. Later Terry took over as the CEO of the Company and aimed to make the company value driven Tesco in early 70s had acquired a lot of other  retailer companies but faced a problem of integrating them, more over Tesco stores were small and ill equipped. The company only focused on price where as  the goods available at the stores were perceived to be of mediocre quality, but with rising income customers looked forward to expensive and luxury merchandise.  Answering to this change Tesco closed some of its outlets to concentrate to give stores a better  facility. It also started off the revamp of its a product portfolio. It launched a price reduction campaigns so as to counter the threat from competitors. Also it centralized its distribution system and its own label  for food products.  Tesco developed its own brand labels targeted at different target sector. Tesco value for low income customers, Tesco brand for medium range products and Tesco finest for high end products. It also came up with special ranges like Tesco organics, Tesco whole foods and Tesco kids. The Tesco Way Tesco doesnt want one leader. We want thousands of leaders who take initiative to execute the strategy. ´ This is the statement made by Sir Terry Leahy, CEO of Tesco Tesco came up with the concept of The Tesco Way ´. They aimed at improving its competitive position in the market by becoming more customer focused and concentrated on differentiating itself from other retailers through the services it provided. Tesco had principles like  Better for Customers, Simpler for  Staff and Cheaper for  Operations. To make this goal a reality, in the early 1990s, Tesco went through a process to clarify its mission, values, and strategy. Tesco communicated its new strategy to its employees via a steering wheel, ´ a simple symbol and metaphor for a tool intended to drive performance and help employees navigate into the future. The Tesco steering wheel has four 90 degree arcs, representing the four BSC areas of focus: financial, customer, operations, and employee performance. With the community arc added recently. Every store gets a monthly steering wheel update, a summary of its metrics within each of the four arcs, so that all employees in Tescos mu ltiple regions and formats get feedback on their performance. Tesco supplements its steering wheel report with shopping lists ´ that capture key elements of the strategy in simple forms that employees can follow in their everyday activities. The steering wheel has helped the company stay focused on its strategy even as it experienced rapid growth over the past two decades. Balanced scorecard or in Tescos case the steering wheel provides the perfect base to the company for designing future strategies. It gives the current data and becomes the ideal predictors which is  important for  predicting future trends and thus formulate  strategies. It communicates strategy-aligned goals and manages strategic performance. It monitors progress and measures success. The organizations core purpose to create value for our  customers and to earn their lifetime loyalty ´ has been delivered on a clear and simple strategy of long-term growth. Tescos values and priorities (concerning customers, staff, business, and compliance issues) are embedded in the steering wheel through appropriate KPIs. These values pervade operations and are instrumental in securing staff commitment to the steering wheel. It is arguable that by embedding its values in the steering wheel, Tesco transformed its balanced scorecard from a management framework to a cohesive living strategy. The Tesco Steering Wheel evolves from, and is the route to fulfilling, the retailers core purpose to create value for customers to earn their lifetime loyalty and long-term goals. It organizes and defines the four core elements of Tescos business, those that together define the business. If faithfully adhered to, the  Tesco thinking goes, these elements will inevitably lead to the realization of the companys long-term goals and, through them, its core purpose. So it is that in each Tesco store, department and support facility is posted a corporate steering wheel, out of sight of the customers but in plain view of each staffer. Alongside each of the 15directions and admonitions within the circle  is a  coloured dot green for  acceptable performance, yellow for borderline performance, red for unacceptable performance which is updated, and can change, weekly. The scorecard is for the store, the job, and the individual. It gives one the ability, simply by  looking, to measure the performance of that  particular entity-and what aspects of that performance need to be improved. Some ways of calculating these basic factors are: Operations We try to get it right the first time- The difference between Predicted inventory and actual inventory. No excess stocks. We delivery  constantly  everyday- Regular deliveries and no miss. The stores receiving adequate and right stock in right condition. We always save time and money- Reduced wastage No repetition of steps in a process. People An interesting job- Retention (lowering of attrition) Absenteeism Audit and surveys focusing on indirect questions to know the employees interest levels.(using a 4 or 6  point scale to avoid average marking).   An opportunity to get on- Training levels achieved by the employees. Percentage of employees trained. No. of employees working loyally for how many years Customers I can get what I want- Regular customer surveys. Complain cells. Surprise checks. The prices are good- Competitor analysis Customer feedback Finance Maximization of profits- Calculating operating profit ratio, return on total assets, net profit ratio and return of capital employed and compare them with last year. Benefits of the balanced scorecard used at Tesco: Add to the Balanced Scorecards priority areas to reflect your organizations core aims and values. Converts strategy into an effective governance mechanism. Ensures alignment of all employees to the companys strategic vision. Provides holistic and balanced view of the health and performance of the organization.   Increased transparency and better communication   Simplify strategic aims by creating a visual summary and a shopping list of daily strategic to-dos. Make them applicable to peoples everyday work. Promotion from within then you have a deep understanding of strategy throughout the organization   Helps keep check on strategic aims against customer needs and preferences. Challenges:   Co ordination across multiple functions.

Houses: Shelter to the Physical and Emotional Well-Being

Sandra Cisneros’   Ã¢â‚¬Å"The House on Mango Street† is not just another coming-of-age story; it is also a story that has been written to conquer the personal difficulties of a Latina writer.  Ã‚   Being Latina, she does not have many â€Å"Chicano role models† (Klein 21), but she has strived to express herself in writing, nonetheless.   In the 1988 collection of fifty four vignettes, Cisneros makes the narrator, Esperanza, come alive through experiences ultimately caused by being poor, female, and a minority, while giving the house the title role as it encompasses the dreams of families from any race: having a home to call their own. It is Cisneros’ way of dealing with the issues she herself has faced as a Latina is through her perseverance that they do not remain mere issues (O'Malley 35), but full-blooded experiences of a girl named Esperanza.   In the short story with the same name, Cisneros focuses on the dream of acquiring a home.   Therefore, this coming-of-age short story emphasizes on the importance of the physical house to the emotional growth and identity of its residents. Esperanza relates the many times her family has to move from rented house or apartment to another:   â€Å"We didn’t always live on Mango Street.   Before that we lived on Loomis on the third floor and before that we lived on Keeler.   Before Keeler it was Paulina, and before that I can’t remember. But I remember most was moving a lot† (Cisneros 290). Mango Street is a change from all the moving because the family finally does â€Å"not have to pay rent†; the house is supposed to be theirs   (Cisneros 291). However, the house still has some disappointments in store for Esperanza and her family.   The house is not what Esperanza imagines a real house that they can proudly call their own to be. â€Å"In the United States in particular, the house is more than just shelter; it is a national institution almost as sacred as the American flag.   In home ownership, the American dream and the American way are manifest: the civic values of individualism, economic success and self-sufficiency are asserted† (Kaup 361). Esperanza and her family are striving to reach that American dream, to stop being substandard citizens who get to be asked disbelievingly by people â€Å"You live there?† (Cisneros 291).   According to Esperanza the way it was asked made her â€Å"feel like nothing†.     Ã‚  This is how sometimes people are judged by the house they live in.   The house also affects the psyche of its residents.   A clean, well-kept house may contribute to a clearer outlook while a house which reflects poverty can be a cause for shame, such as in the case of Esperanza and her family’s house on Mango Street (Klein 23). The short story â€Å"The House on Mango Street† may be very brief, but according to Thomas O’ Malley, an English teacher, he considers â€Å"Cisneros’ writing† as â€Å"poetry† and thinks that â€Å"her characters speak poetic dialogue† that has not been heard â€Å"since Shakespeare moved out of the hood (O'Malley 35). It is probably Cisneros’ identification with Esperanza’s experiences that make her write them vividly and with the right tone. She understands what Esperanza is going through, and she makes sure that she uses simple language as appropriate to that of a little girl’s. It is also important to note that like other Latin American writers, Sandra Cisneros emphasizes on the â€Å"reinvention† of the English language when put side by side with other languages (Wolf 61).   Esperanza is not just a little girl, she is also a bilingual girl therefore there are two reasons behind the use of simple language. The story being added to a curriculum may be questioned by some English Literature students (Romero and Zancanella 26), but studying the story is not a waste of time at all even for non-Latinos.   In fact, other students are curious about â€Å"the line between fiction and reality† in the short story, having known Sandra Cisneros’ somewhat similar background (O'Malley 37). It not only opens the eyes to the world of Latinos but also expresses the universal need to feel secure with both shelter and identity.   The house on Mango Street is not a useless location for the story; it develops a character of its own.  Ã‚   It is used as a symbol for a person’s status in life, and possibly the person’s emotional state. The House on Mango Street relates a story of poverty and of a family’s search for a home to call their own.   However, what makes this story worth reading is that although there are many trials for Esperanza’s family, their story ends with Esperanza thinking hopefully:   â€Å"I knew then that I had to have a house.   A real house. One I could point to.   But this isn’t it.   The house on Mango Street isn’t it. For the time being.   Mama says. Temporary, says Papa.   But I know how things go† (Cisneros 291).   The last sentence diminishes that hope but the desire to have a real house is already in Esperanza’s heart.   She has the desire to improve her family’s situation and she does not want to remain trapped in rented houses, or even houses like the house on Mango Street.   However, this does not mean that Esperanza does not recognize the irony in what her parents have promised. Rudolfo Anaya is another Chicano writer who, like Cisneros, creates â€Å"protagonists who, like themselves, have no models, but were possessed by destiny, by inclination and by courage (Klein 22)†¦Ã¢â‚¬  to reach their goals.   He differs from Cisneros in his more active childhood and his stories which focus more on the development of a male protagonist. Related article: Arguments Made in Take the Tortillas Out of Your Poetry As a conclusion, â€Å"The House on Mango Street† is a story that does not only explore the development of a young girl called Esperanza, it also tells how the different houses she has lived in, including the house on Mango Street, contribute to her emotional growth and recognition of self-worth.   The house on Mango Street is not only present to provide a literal roof over the head of Esperanza’s family, it affects their very identity. Works Cited Cisneros, Sandra. â€Å"The House on Mango Street.† n.d. 290-291. Kaup, Monika. â€Å"The Architecture of Ethnicity in Chicano Literature.† American Literature,   Ã‚  Ã‚  Ã‚  Ã‚   Vol. 69, no. 2 (June 1997): 361-397. Klein, Dianne. â€Å"Coming of Age in the Novels of Rudolfo Anaya and Sandra Cisneros.† The   Ã‚  Ã‚   English Journal Vol. 81, No. 5 (September 1992): 21-26. O’Malley, Thomas F. â€Å"A Ride Down Mango Street.† The English Journal Vol. 86, No. 8 (December 1997): 35-37. Romero, Patricia Ann and Don Zancanella. â€Å"Expanding the Circle: Hispanic Voices in American Literature.† The English Journal, Vol. 79, No. 1 (January 1990): 24-29. Wolf, Dennie Palmer. â€Å"Of Courses: The Pacesetter Initiative and the Need for Curriculum-Based School.† The English Journal, Vol. 84, No. 1 (January 1995): 60-68.      

No end to this disgrace in sight! Essay

†¢ U. S. Prison Population Soars in 2003, ’04 The population of the nation’s prisons and jails has grown by about 900 inmates each week between mid-2003 and mid-2004, according to figures released Sunday by the Bureau of Justice Statistics. By last June 30 the system held 2. 1 million people, or one in every 138 U. S. residents. †¦ [The] increase can be attributed largely to get-tough policies enacted in the 1980s and 1990s. Among them are mandatory drug sentences, â€Å"three-strikes-and-you’re-out† laws for repeat offenders and â€Å"truth-in-sentencing† laws that restrict early releases. †¦ [M]any of those incarcerated are not serious or violent offenders, but are low-level drug offenders — ABC News, 2005-04-25 It’s a rosy future for the prisons-for-profit industry. †¢ Gregory Palast: Gilded Cage: Wackenhut’s Free Market in Human Misery †¢ A Letter to Barbara Bush †¢ Noam Chomsky: The War on (Certain) Drugs †¢ Lee Rodgers: The Duplicity of the War on Drugs Looking at the accumulated evidence that the Contras and the CIA engaged in cocaine smuggling to fund the covert war in Nicaragua, suspicion arises concerning the apparent coincidence that CIA-Contra drug smuggling was contemporaneous with the ‘war on drugs’. From a CIA covert action in Latin America the cocaine has made its way NORTH (ala Oliver North) to the American consumer, who is consistently portrayed as African-American by the mass media, even though the majority of cocaine consumption is by whites. The disturbing prospect arises that this ‘war on drugs’ was nothing more than CIA-style psychological warfare which sought to acquire as much as possible of the sum total of our civil liberties while particularly targeting minorities. †¢ Daniel Hopsicker: The Secret Heartbeat of America: A New Look at the Mena Story. I will never, as long as I live, forget our ‘Midnight ride to Mena,’ seated beside tour guide and American hero Russell Welch. I’m convinced that what I saw there that night was a fully functional and operational secret government installation. By that, I do not mean a secret installation of the government of the United States of America. Unh-uh. What I believe I saw, and what I believe exists in Mena, Arkansas today †¦ is an installation of the secret government that runs the government of the United States of America. And here’s what I suspect: that today, long after Oliver North has become nothing but a minor league radio DJ †¦ and long after the contra war is just a fading memory of yet another minor league war, our government — yours and mine — is going about the lucrative worldwide business of drug production and distribution. †¢ Peter Webster: Anatomy of a Fiasco: a review of The Swedish Drug Control System As with the understanding of crowd madnesses and ritual persecutions of old, a satisfactory and general theory of our great modern Prohibitionist folly will probably have to await not only the final demise of the madness, but an intervening period of normalization and healing recuperation lasting perhaps several generations. From the perspective of the distant future, historians may well conclude that the centuries-long phenomenon of Substance Prohibition †¦ reached its dizzying peak in the late 20th Century as a climactic exaggeration ad absurdum of a long-enduring collective delusion and paranoia. But even if we could, by virtue of a time machine, read such a theory today, the continued existence of the crowd madness in our midst would certainly preclude any general recognition or acceptance of its validity. Thus, although there now exist a few obscure essays which may someday be seen as harbingers of that still-distant revelation, they will probably have minimal influence on the immediate course of events and we can today do little more than study local details of the Prohibitionist phenomenon and force society to look at the ugly and counterproductive results of its obsession in the ongoing attempt at curing the malady by stages. There seems absolutely no possibility that a great and general truth about Prohibition, no matter how brilliantly expressed, could today awaken Western Civilization from its present nightmare. But in the meanwhile, to assist the growing number of individuals who can see the inevitable if distant dawn of a new rationality, a wealth of excellent literature exists and continues to grow at a gratifying pace. Such literature deals with the â€Å"local details† of the Prohibitionist phenomenon in ways which both illustrate its illogic and destructiveness to society, and suggests practical if only provisional tactics and strategy for limiting the ravages of Prohibition and tackling the difficult task of awakening the general public to its complicity and participation in a crowd madness of major proportions. †¢ Kristianna Tho’Mas: Opium War: Britain Stole Hong Kong From China Governments have been behind the drug trade for a long time. †¢ Illicit Lemon Drops Get Boy a School Suspension — from the Los Angeles Times, 1997-11-20: COLORADO SPRINGS, Colo. — A 6-year-old boy has been suspended for half a day for bringing â€Å"drugs† to school: lemon drops bought in a health food store. The fire department and an ambulance were called after a teacher found first-grader Seamus Morris giving the candies to a fellow pupil on the playground Oct. 29, said his mother, Shana Morris. She said both boys’ parents were urged to take their children to the hospital for tests, despite her assurances that the lemon drops were harmless. John Bushey, an administrator at Taylor Elementary School, said the half-day suspension was consistent with the district’s drug policy, which treats unfamiliar products as controlled substances. Here’s the original Denver Post story. †¢ How the U. S. Drug War Plays in the European Media According to â€Å"Juan,† the US government is chiefly concerned with getting political and economic advantages from the drug trade †¦ â€Å"Washington uses the DEA to pressure other countries politically. † At times, the US permits drug trafficking so that it can get information to use to â€Å"blackmail foreign governments. † As the Hopsicker article shows, the U. S. State of Arkansas is one of the murky epicenters of the CIA’s smuggling of addictive drugs into America. Finally some light is falling upon the creepie-crawlie characters in this cesspool. The case of Dan Harmon is interesting: †¢ Dan Harmon Indicted. He â€Å"is charged with running a drug-related ‘criminal enterprise’ while serving as prosecuting attorney for the state’s 7th Judicial District and heading its federally funded drug task force. † †¢ Dan Harmon Convicted Despite the apparent wish of the federal prosecutors to take a dive, the jury convicts. †¢ Arkansas Justice An editorial from the Wall Street Journal. †¢ A Question Regarding Harmon â€Å"Harmon ran what a lawyer in Pulaski County recently described as ‘a reign of terror’ in the counties he was sworn to serve. All of that raises the question of why the man was not stopped earlier. † This is just the tip of the iceberg. Those interested in the drug scandals of Arkansas can read more on the CIA page and in the selected messages from the CIADRUGS mailing list. †¢ Crime and the War on Drugs — from Harry Browne’s 1996 U. S. presidential election campaign platform †¢ Vin Suprynowicz: The Big Lie †¢ U. S. to Criminalize Trade in Vitamins Are you a vitamin C abuser? †¢ DEA raid on Shulgin Laboratory †¢ Further information and ongoing reports from the trustee of the Alexander T. Shulgin Trust (including the final report). †¢ Drug lawyer speculates on the future. †¢ The Marijuana Policy Project The MPP is working to chip away at the excesses of the current prohibitionist policies, gradually replacing them with reasonable regulations. †¢ Interview with Michael Levine, former DEA agent, in which he relates his involvement as an undercover agent in heroin and cocaine smuggling in S. E. Asia and South America. †¢ Cocaine Politics — Drugs, Armies and the CIA in Central America A book by an academic and a journalist which exposes the lies and hypocrisy behind the â€Å"war on drugs†. †¢ A review of Smoke and Mirrors: The War on Drugs and the Politics of Failure †¢ A review of The Politics of Consciousness: A Practical Guide to Personal Freedom †¢ The Arguments against Cannabis are Flimsy! from the Usenet newsgroup uk. politics. drugs. †¢ The Introduction from the 1996 Positronics Sinsemilla Fanclub Catalogue. There are some countries (considerably more enlightened than the U. S. ) where the â€Å"war on drugs† is perceived even by the government itself to be a lie and a fraud. †¢ Paul Staines: Acid House Parties Against the Lifestyle Police and the Safety Nazis †¢ Costs of cannabis laws outweigh their alleged benefit, an excerpt from Marijuana: The New Prohibition by Professor John Kaplan. †¢ Civil Asset Forfeiture — the end of the rule of law Legal theft in America. †¢ The Introduction to Brenda Grantland’s Your House is Under Arrest You may say this could never happen in America because the U. S. Constitution protects you. There you are wrong, because it is happening in the U. S. — at an alarmingly increasing pace. †¢ Judy Aita: U. N. Drug Report †¢ Licensed to Deal, Marijuana Sellers Put Arizona on the Spot †¢ U. S. prosecutions of pro-marijuana doctors barred At the end of April 1997 a U. S. district judge issued an order temporarily barring the federal government from prosecuting California doctors who recommend marijuana to their patients. †¢ Court gives pot back to epileptic Judge Sheppard stressed that his decision had nothing to do with the recreational use of marijuana but was based on solid proof that the substance is an irreplaceable aid to Mr.Parker’s health problems. He said that to deny Mr. Parker the substance would be to interfere with his right to life, liberty and security of person. Liberty includes the right of an individual to make decisions of personal importance, the judge said, and health is surely one of them. †¢ Steven Silverman: A Harsh Civics Lesson †¢ Dr. Bernhard Haisch: A Viagra-model Solution to the War on Drugs †¢ Medical Use of Cannabis ‘Could Soon be Legal’ †¢ Illicit drug use in the EU: legislative approaches (372 Kb PDF file) †¢ Edgar J. Steele: Pogo Was Right.

Book Review Counter Culture By David Platt Essay

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